Browse Category: Short Code

SMS Marketing: Definition and Working Benefits

SMS (short message service) is a way of communication via mobile phones which has been rated as one of the most effective techniques utilized by over 4.68 billion people across the globe.

Now its easy to understand why SMS Marketing is becoming so important for marketers to utilize these permission-based messages to spread promotional information.

Why choose SMS Marketing?

The purpose of SMS marketing is creating a substantial database of subscribers for increasing customer loyalty. As a close range marketing tactic, sms is an ideal way of notifying your close vicinity people about new offers that are without using any push-notification applications.

It can also be utilized for sending reminders about upcoming events or clients to start polling about their opinions rather than informing about upcoming deals only.

In fact, SMS marketing is a preferred way other than email marketing or push-notification services only because of high readability & response rates. Another important factor is cost-effectiveness when compared to other methods of distribution.

How Does It Work?

For creating a subscriber database to receive new product updates or special text message or more information, clients should opt-in to an automated system by texting initial shortcode.

When this short digit code is texted, user’s phone number is stored in the database of SMS marketing software which is sending promotional sms.

These sms delivery software provide easy options for managing the created lists so the relevant text messages can be sent to only those who are most likely to convert.

Another important fact to note is that these shortcode responses are usually sent as confirmation receipt for opting-in for potential future subscribing.

Conclusion:-
SMS marketing has emerged as the best channels for communicating information to your customers in a cost-effective manner but it’s important to utilize it correctly so it can help you with your marketing needs.

SMS Marketing – How its beneficial for every business promotions

There has been a major shift in business marketing patterns in the 21st century. Now businesses and organizations are more relied on Bulk Sms Services to promote their products/services as sms marketing is becoming a budget-friendly yet effective advertising tool.
The reason behind the success of Sms Marketing has been an increase in the number of mobile phone consumers in India and text messaging is the most convenient way to share business-related information. The expert analysis clearly indicates that text SMS offers high open rates as compared to all traditional forms of marketing attracting small, medium and big business niche to join SMS marketing for getting leads from their targeted audience regardless of their location where internet services are low.
Here are some expertly predicted trends in text SMS marketing. So watch out what’s new in an upcoming year.
SMS Personalization
Latest trend which marketers need to follow is targeting the appropriate group of people by enhancing customer relationships. You can send personalized texts informing about upcoming events and even message them on festive occasions. It helps in creating a long-standing bond to customers and let them feel how much they matter to you. The correct utilization of data is a key to success in an SMS marketing campaign. This fact is being followed by most companies today.
Weblinks in SMS
Another aspect in Bulk Sms Marketing is sending links into text messages which lead recipients to a particular website or a specific application. The biggest advantage here letting individuals read articles on a particular product, watch an informative online video, read testimonials and so much more just by clicking a given URL in SMS. Now companies are increasing traffic to their website by providing official landing pages links in the SMS content. Its one of many smart ways to convert visitors into clients.
More “off-screen’’ experiences
In busy times today, nobody wants to spend his or her time on a mobile app or website to control their strong bond with a brand or organization. Now clients require more off-screen experiences. The biggest example is a rapid increase in the use of internet technology enabling devices for connectivity and information sharing.  But providing this experience for customers can be highly expensive and technically challenging. However, using bulk sms services can be the right approach where you can provide unique and personal communication to targeted audiences.
Social media integration
Social media emerged as a most engaging platform for users in the digitalized world and integrating SMS with these channels gives higher customer engagement. This becomes crucially important as most people avoid Promotional Emails so reach your potential customers through SMS marketing technique. Also, sms marketing gets upgraded on daily basis with creative features hereby making it a primitive choice for customers. Another advantage is digital India campaigns which allow marketers to have some edge via SMS marketing strategy to stand out from the other marketing channels.
TCPA consent
TCPA or “Telephone Consumer Protection Act” protects common people from irrelevant activities from random brands. Now marketers cannot send text messages to customers without their consent. In 2019, marketers, as well as businesses, will be doing promotions in accordance to TCP’s guidelines so that common people will be receiving messages only from the companies whom they have subscribed for getting text SMS updates.
Conclusion-
Latest trends in SMS Marketing are worth watching in the upcoming year. The only need is to make sure that your sms campaign is running to right group of people which assures high conversion rates in highly competitive world.

SourceCode:- https://www.smsindiahub.in/sms-marketing-how-its-beneficial-for-every-business-promotions/

SMS Marketing Should Be Used To Generate Revenue in 2019!

The rapid advancement of technology has opened gates for a new era of smartphones where communication channels are easy and people are always connected to each other.

This is why mobile internet usage is taking over desktop internet usage as average human being use their cell phone at least 85 times per day for checking information and latest social media updates.

Overall it can be concluded that we’re hugely dependent on cell phones and this trend is expected to continue in coming times but this opens a new opportunity door for marketers to reach consumers.

SMS marketing is gaining a great deal of interest by businesses which is understandable as in 2020 it’s predicted that 90% of the world population will be having a mobile phone.

Is Bulk SMS Marketing effective?

Yes! mobile marketing works, but only if your text message reaches to consumer’s inbox, and if your ad is mobile-optimized.

Surprisingly sms marketing is the only way to create noise and get a positive return on investment.

It’s interesting to know that most of the marketers laughed at the idea of SMS marketing because they thought it was less effective than email marketing.

But that’s a myth. The bulk sms services are lurking in the background, waiting for you to capitalize on it.

Some advantages of sms marketing to generate revenue:-

1) Text messages have the best engagement rate then any other medium for example emails remain unread for at least 48 hours generally, the average click-through rate for PPC is even worse, but text messages are always read immediately after they’re sent. The probability of getting your message to targeted users is vastly higher than with email, PPC, organic, or social.

2) Traditional sms marketing in India offer trackable software platforms where marketers can easily track who opened the message, link clicked, ignored the message and manage sms campaigns all from the desktop. SMSIndiaHub‘s bulk sms software platform lets you track each step starting with initial delivery and opening.

3)  The best bulk sms marketing technique includes an interactive content where its possible to get feedback from your recipients through a quick tap on the ‘reply’ button or a click on your link. And, of course, it’s perfectly optimized for mobile.

4) Another offering from sms marketing campaign is high delivery rates. Just need to press “send,” and your message goes out instantly. So try your sms marketing free now.

6) Biggest advantages of sms marketing are offering a personal touch while sending a text message hereby giving an informal opportunity for driving engagement.

7) Some best SMS marketing tactics include sending customers exclusive deals via coupons, sending automated messages to customers who have subscribed via drip campaigns and let your customers text to cast a vote via online polls

Conclusion
The bulk sms marketing has evolved a lot over the past few years and became most helpful to marketers in context of sms marketing price and success rate of sms marketing campaign since most people are attached to their phones today.

But it’s important to automate your SMS marketing campaigns since we’re into the idea of working smarter and not harder.

Latest Short Code Price

Short Code Price Annually Price Monthly
56767500
INR 4,000
INR 1,500
56767
INR 5,900
NA
56161
INR 6,900
NA
56677
INR 7,900
NA
56070
INR 8,900
NA
57333
INR 6,000
NA
54242
INR 16,000
NA
53636
INR 17,000
NA
56969
INR 17,999
NA
57272
INR 19,999
NA
54646
INR 24,999
NA
52424
INR 25,999
NA
53030
INR 25,999
NA
58888
INR 29,999
NA
57575
INR 39,999
NA

Importance of Short Codes

Short Codes, Short CodeEach one of us are aware of SMS voting. The growth in the number of reality TV shows has resulted in a tremendous growth of SMS voting. Most TV channels use SMS voting as a tool not just to learn about the public opinion but to also gain some additional revenue when they use certain short codes for their respective reality shows. SMS short codes are easy to remember digits that are quite commonly used in mass marketing, SMS voting, grievance companies apart from various other uses. There are many small and medium sized companies who also use SMS short code services to inform their prospective clients about ongoing discounts, offers apart from live chatting with their clients and handling payments.

When it comes to quick feedback, nothing comes as close to SMS voting offered by SMS short code services. It is also easy to analyze the results as you have a clear idea of who has sent the message and from what part of the country is it coming. It is an effective way to strengthen client-customer relationship. Different firms use different short codes for their purposes. A short code is basically a four to five digit number, which is easy to remember. SMS short code service is cost-effective. You do not have to pay anything for the general receipt of SMS application. However, there are some exceptions. Services like live sports news, astrology and daily new alerts come with a reasonable fee. Short code 56161 or 56767 is so common

When you look to hire any SMS short code provider, ensure that the number provided to you is distinctive and not used by another firm currently. It always helps to verify the short code to ensure there is no goof-up in the long. You can also opt for dedicated short codes that come with a premium amount. The cheaper random codes are allotted in a random way.